EOOS created an entirely new shopping experience for Austria's leading mobile phone provider A1 Mobilkom. The customer passes through a "fog fa├žade" to enter another world. The hi-tech fog system produces various scenarios of transcendence according to the time of day. Once inside the store, people stroll among LCD tables. Each customer receives a "ghost mobile", a crystalline body sized similarly


to a mobile phone. By just placing it on the technological surfaces, he or she can make purchases by magically loading the real and virtual products into the transparent object - the actual, physical products are received at the cash desk. A "future ramp," where "future cubes" display upcoming products as holographs, takes customers to a metallic wing from which they approach the monolithic white bar and the lounge area.......more
photos: Paul Prader, Hans Georg Esch, Bruno Klomfar
 
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